Social Media Assignment Essay Example | Topics and Well Written Essays - 500 words

Social Media Assignment - Essay Example This takes place mostly during my free time and when contact a classmate who may be occupied in class or in the library. I make a total of 5 calls every 24 hours with 3 to my parents and other family members so as to know how they are doing and to inform them of my progress in class. 2 phone calls to my classmates and instructors in when a need arises. I spent part of my free time chatting and updating my status on the social media platforms available on my phone such as Twitter, Facebook and Instagram and as a result of this I check my phone 10 times. I also use my Smartphone to check my emails and to send 2 mails per day to friends, family and for official purposes such as communicating with my tutors through Gmail. I update myself on the latest trends in music and fashion through videos posted in YouTube which accounts for 2 times in a day. Social media is a very strong and effective tool in marketing of products owing to the fact that the platform attracts many people especially the youth. I use my Smartphone to locate varieties of commodities. Through social media I am able to select the items that I need based on quality, color, price and brand. If how I use my Smartphone is to go by, then social media is very effective in the marketing of new products. Through the use of social media, companies have been able to make huge sales of their products as well as receiving instant responses in regard to the quality and nature of their products. The effectiveness of social media in marketing is seen on how it improves the loyalty of a given brand. Brands that engage in social media channels have been found to enjoy high degree of customer loyalty since it is a good platform to connect with the audience (Zarrella, 2010). The method is cost effective owing to the fact that one can access it through the use of their